Archive | November 2013

Growing up Geek: Timothy J. Seppala

Welcome to Growing Up Geek, an ongoing feature where we take a look back at our youth and tell stories of growing up to be the nerds that we are. Today, we have our very own Timothy J. Seppala.

I was 7 years old the first time I read Jaws. I was in second grade, and like most boys that age, I was absurdly fascinated by sharks and dinosaurs. I still am. What made me want to read it was spending an afternoon watching the flick on LaserDisc with my dad. By the time the end credits rolled, I was filled with a sense of wonder that I still get when I watch it on Blu-ray. It left me wanting more, though, so I checked the novel out from the library.

I don’t remember how long it took me to read, but I recall not being able to put it down; it was unlike anything I’d ever encountered before. Mostly because it was an adult novel and I was still a kid. There was blood! There was swearing! There were entire chapters written from a shark’s perspective! After finishing it, there was no way I could go back to the steady diet of whatever it was my classmates were reading, so I skipped youth fiction almost entirely. My next read was Jurassic Park. After that, the rest of Crichton’s and Benchley’s works kept me busy until high school where I discovered Tolkien and King.

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25 Top Mashable Resources of the Week


It has been a crazy week in the tech world, so if you’ve been in a turkey-induced coma most of the week and missed some Mashable news, don’t worry—we’ve got you covered

As always, we’ve rounded up the top 25 digital media resources of the last week, including plenty of Thanksgiving tips and Cyber Monday deals to ensure you get everything on your list. Scroll to the end for the top news of the week

Editor’s Picks

  • A YouTube Legend Battles for His Basketball Future
    Kiwi Gardner has become a star on YouTube, but does that mean he can make it in the NBA?

  • 10 People Who Only Show Up During the Holidays
    The holidays bring out some strange personalities. Look through this list and see if you recognize anyone. Read more…

  • More about Social, Features, Business, Tech, and Marketing  

    This entry was posted on November 30, 2013, in Mashable.

    Beyond E-Books: HarperCollins Looks For the Next Big Thing


    As competitors in the e-book subscription market, Scribd and Oyster like to emphasize their differences. Yet the two share a common talking point: They both drop the name HarperCollins.

    The New York-based publishing house, whose roots date back to 1817, was the only one of the Big Five publishers to offer some of its backlist titles — and perhaps more importantly, some of its prestige — to these startups at launch, helping to kickstart the fledging Netflix-like e-book subscription market

    “They intuitively got what we were doing right from the first meeting,” Trip Adler, Scribd’s CEO and cofounder, told Mashable in a recent interview about his interactions with HarperCollins. “They operate the most like a technology company in terms of their willingness to try new things.” Read more…

    More about Scribd, Startups, Ebooks, Harpercollins, and Business  

    This entry was posted on November 30, 2013, in Mashable.

    Why Traffic Is Digital Marketing's Foundational Metric


    If you take the retail marketing adage “location, location, location,” and translate it to digital, the result would be visit rate, or traffic. In the physical world, it’s possible to pay premium rent to get your product in front of lots of people, but on the web, garnering traffic is a bit more nuanced. The medium requires strategies that are focused on targeted audiences rather than the general public, not because products are narrow, but because methods of measuring efficacy enable marketers to see more success this way.

    Visit rate is likely the oldest metric on the Internet, and continues to be highly relevant for every kind of businesses. The most widely used statistic is visits per day, although unique visitors per day is usually seen as more actionable. This rate is often compared month-to-month or year-over-year and is often paired with frequency of visits, return visits or daily return visits Read more…

    More about Traffic, Business, Marketing, Supported, and Metrics That Matter  

    This entry was posted on November 30, 2013, in Mashable.

    Cyber Monday Deals You Can't Miss


    Black Friday hadn’t even ended before some retailers started teasing their deals for Cyber Monday.

    Amazon announced plans to start its Cyber Monday deals at midnight on Sunday and run promotions throughout the week. Walmart did one better and started its “Cyber Week” sales on Saturday.

    The term “Cyber Monday” was first coined in 2005 and it has since turned into the single biggest shopping day of the year for online retailers. Consumers spent nearly $1.5 billion online on Cyber Monday last year, the third year in a row that sales topped the $1 billion mark, according to data from comScore Read more…

    More about Shopping, Ecommerce, Cyber Monday, Business, and Marketing  

    This entry was posted on November 30, 2013, in Mashable.

    Zombie Frontier – Feelingtouch Inc.

    Feelingtouch Inc. - Zombie Frontier artwork

    Zombie Frontier

    Feelingtouch Inc.

    …read more  

    Nokia's Verizon-bound Lumia 929 shows up again in leaked photo

    We’re quickly losing count on how many times we have seen leaks of the Nokia Lumia 929. Still, something tells us Verizon subscribers won’t mind getting as many looks as possible at what’s rumored to be a pretty high-end smartphone. Now, courtesy of a forum member on Windows Phone Central, we’re seeing the Lumia 929 from a slightly different angle than in previous occasions. As a refresher, Nokia’s unannounced handset is rumored to come with a 5-inch, 1080p display, 32GB of built-in storage and a 20-megapixel PureView shooter. Previous reports suggested it could hit Verizon around Thanksgiving, but according to the person behind the most recent leak, this Windows Phone device won’t be official until sometime in mid-to-late December.

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    Source: Windows Phone Central


    Tell A Compelling Story Through Diptychs For Our Photo Challenge


    In photography, a diptych is a pair of photographs placed side by side to form one single artistic statement or comparison. The images can be identical or similar in composition, they can show different angles of the same scene, or they can demonstrate polar opposites such as morning and night, old and new, or before and after

    Diptychs are great because they can deliver twice the storytelling impact of a single image. We want you to try this technique for this week’s round of our Mashable Photo Challenge

    You can use Photoshop on your computer or any collage app on your smartphone to combine your images. Feel free to check out this Flickr group for some diptych inspiration. Read more…

    More about Photo, Photography, Social Media, and Mashable Photo Challenge  

    This entry was posted on November 30, 2013, in Mashable.

    12 Vines That Sum Up Black Friday


    Ah, Black Friday. The shop-til-you-sometimes-literally-drop holiday has become a spectacle leading up to campers posting up in line several days before Friday. In fact, this year, shoppers were in line around the U.S. as early as Wednesday.

    In honor of the madness, we collected parodies and real shoppers captured on Vine. Check out the list below and add links to your favorites in the comments.

    1. Black Friday Shopping

    2. Really … #toosoon #blackfriday

    3. People on Black Friday Be Like

    4. Black Friday at Express!! 🙂

    Read more…

    5. Black Friday Gonna Be Like … (Inspired By Gary Rojas)

    More about Lists, Black Friday, Vine, Watercooler, and Supported  

    This entry was posted on November 30, 2013, in Mashable.

    Smart Night Light Takes Fear Out of Bedtime


    Product name: Boon Glo
    Price: $84.99
    Who would like this?: Kids of all ages

    Children can be surprisingly hard to buy for at Christmas. Once you take into account what Santa Claus is planning to drop down the chimney, you may not find yourself with many options

    We think we’ve found the ideal gift for kids of all ages — the Boon Glo night light. It’s perfect for younger children struggling to overcome their fear of the dark, or for older kids who want to extend “lights out” time


    We can all remember the comforting power of a night light. The Boon Glo takes this concept and adds some cool tech to make for some innovative illumination. While we can’t promise getting them into bed will be any easier, we’re sure all kids will be excited to turn on the Glo for an evening Read more…

    More about Gadgets, Tech, Home, Lifestyle, and Family Parenting  

    This entry was posted on November 30, 2013, in Mashable.